Send Me Shifts
Problem
1 million NEET youths in UK, most have a phone but unstable data, disconnecting them from job opportunities.
Insight
Local gig jobs exists everywhere, but it mostly lives online.
Big Idea
Send Me Shifts uses SMS to connect NEETs to nearby gigs through a tagged SIM. Local businesses send gigs to giffgaff through SMS, giffgaff's backend system will read the messages automatically to identify the nearest cell towers, and forward the SMS to NEETs with the tagged SIM.
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